- Virtual CIO
How to Create a Technology Refresh Schedule
7 Aug, 2025

£29.66 inc. VAT
AI-generated summary
Sony’s **2Y PrimeSupport Pro** for **£24.72 ex‑VAT** is one of those “don’t overthink it” add-ons—assuming you actually have a Sony LFD/video wall setup that’s supported under this programme. The price is low enough that, in real procurement terms, it’s basically cheap insurance: you’re buying peace of mind for the kind of deployments where downtime hurts (reception displays, retail wall screens, corporate comms). If you’re the person who ends up fielding tickets at 8:30am because a panel won’t sync, this type of support contract is genuinely worth the money.
That said, I wouldn’t buy it blindly. If you’re not sure what **the licence covers in your specific environment** (which exact device model, coverage scope, and response/repair expectations), it could turn into admin overhead with little practical benefit. Also, if your use case is low-stakes (single non-critical screen, lots of spares on hand, or you already have strong internal support/partner cover), you may be better spending the budget elsewhere.
**Who it suits:** UK businesses running **Sony professional displays/LFD or video wall components** where keeping screens online matters and you want rapid, structured support. **Who should skip:** teams without confirmed eligibility/coverage, or orgs with redundant hardware and low consequence downtime.

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