- Virtual CIO
How to Build a Data-Driven IT Strategy
18 Mar, 2026

£21.11 inc. VAT
AI-generated summary
This is one of those “do what it says on the tin” Lightning cables: solid, simple, and—importantly for a reseller environment—MFi certified, so you’re less likely to hit the annoying “accessory not supported” nonsense that comes with cheaper, no-name cables. For day-to-day office use (charging iPhones/iPads in meeting rooms, shared desks, client showfloor kit, etc.), a decent-length lead like this is actually practical—10ft means you’re not constantly hunting for the nearest power socket or getting cable-stretched behind desks.
That said, I wouldn’t buy it as a long-term “expense-proof” solution if you’re expecting warehouse/contractor-level abuse. At £17.57 ex-VAT you’re paying for reliability more than bargain-basement value; if your team tends to yank or kink cables constantly, you’ll still end up replacing them. Also, if you’re going into 2025/2026 where most new kit is USB‑C-first, you might prefer stocking USB‑C cables and adapters instead—unless your fleet is genuinely Lightning-heavy. Buy this if you want fewer headaches and dependable charging for Apple devices; skip it if you need the cheapest bulk option or you’re trying to future-proof away from Lightning.

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