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Negative Keywords: How to Stop Wasting Your Ad Budget
11 May, 2026

£346.03 inc. VAT
AI-generated summary
If you’re considering the Brother TN-900CTWIN (original cyan, two-pack) at £288.36 ex-VAT, the first question is how often you print in cyan and whether you’re actually running a Brother model that takes this exact cartridge type. Twin packs are usually only “good value” when you’re going to burn through both quickly—otherwise you’re effectively paying today for toner you might not use for months. Also, compare the real cost per page against compatible alternatives; for many SMBs, the price premium on originals often only makes sense if uptime and consistent colour matter more than squeezing pennies.
Who it *does* suit: businesses with consistent, predictable print volumes (brochures, marketing runs, in-house comms) that want reliable output with minimal hassle—especially if you’ve had issues with print quality or reliability from cheaper third-party toners. Who should *think twice*: offices with sporadic printing, tight budgets, or anyone who can tolerate occasional variability in colour/coverage—because at this price, even a small mismatch in usage rate can turn “value” into a cash drain. If you tell me your printer model and rough cyan page volume per month, I can sanity-check whether £288.36 is likely to be a sensible spend or a stretch.

Xerox
Xerox VersaLink C500 - Cyan - drum cartridge - for VersaLink C500, C505

Brother Supplies
Brother TN-821XXLBK - Ultra High Yield - black - original - toner cartridge

Canon
Canon 731 C - 6271B002 - 1 x Cyan - Toner Cartridge - For iSENSYS LBP7100Cn,LBP7110Cw,MF8230Cn,MF8280Cw

Xerox
Everyday - High Yield - black - compatible - toner cartridge - for Canon ImageCLASS LBP251, LBP6300, LBP6670, MF414, MF416, MF5950, MF5960, MF6160, MF6180