- Google Ads & PPC
Understanding Google Ads Quality Score and How to Improve It
4 May, 2026
£181.73 inc. VAT
AI-generated summary
If you’re already in Apple’s ecosystem, this keyboard is genuinely pleasant to live with. The Touch ID is the big differentiator: it’s one of those features that feels like overkill until you realise how often you authenticate across work apps, password managers and secure sign-ins. The numeric keypad is also a real productivity win for finance-heavy work, admin, and anything spreadsheet-y. In day-to-day use it feels premium, stable over Bluetooth, and it doesn’t fight you like cheaper “nice-looking” alternatives can.
That said, it’s not the best “value” keyboard in the UK market if you’re not specifically using Touch ID-enabled workflows. For £151.44 ex-VAT you could get a lot more keyboard for your money, especially if you need compatibility across mixed device setups (Windows/iPad/older Macs) or you’re after lots of customisation and shortcuts. Also, if Touch ID isn’t likely to save you time, you’re effectively paying an Apple tax for comfort and build quality—still good, but not essential. I’d recommend it for Mac-first businesses where security and frequent logins matter; I wouldn’t bother if you just need a reliable office keyboard and nothing more.

Dell
Dell KB500 - Keyboard - wireless - 2.4 GHz - QWERTY - UK - black - with 3 years NBD Advance Exchange

Kensington
Kensington KM150 EQ - Keyboard and mouse set - full size - wireless - 2.4 GHz - QWERTY - UK - FSC cardboard

HP
HP 225 WL KBD United Kingdom - UK English localization

HP
HP 585C - Keyboard and mouse set - dual mode, 3-zone layout, multi-device, low profile key travel - full size - wireless - Bluetooth, 2.4 GHz - UK - black